In today’s digital landscape, recruitment is about more than just job ads—it’s about storytelling.

This 15-minute presentation will explore how organisations in Northern Australia can leverage smartphone videography to attract and retain high-quality, highly motivated staff, particularly in regional and remote communities where workforce shortages are a challenge.

With the rise of short-form video, potential employees are looking for authentic insights into workplace culture.

Smartphone videos provide a cost-effective, spontaneous and engaging way to showcase team dynamics, highlight real employee experiences, and communicate an organisation’s values.

This is especially powerful for industries such as health, education, tourism, and community services, where a strong sense of purpose and connection can drive recruitment success.

eMotion Video & Media Training will demonstrate how businesses and organisations are successfully using short, simple videos to enhance recruitment efforts while also capturing the important work that happens across Northern Australia and showing the livability of our region's diverse communities.

Attendees will leave with actionable steps and a clear understanding of how videos made in-house can be used effectively to position their organisation as an employer of choice, and build stronger, more engaged teams.